As a creative editor and content writer with 7+ years of experience, I'm passionate about storytelling and the strategy required to share those narratives with the world. From small companies to national audiences, it's all about finding a common thread that inspires your audience. My work spans a variety of brands both commercial and editorial, with a focus on the home, real estate, and interior design sector.
digital copywriter | Rejuvenation
Freelance writer | Portland, ORegon
content editor | wayfair
writer & EDITOR | M Realty
INTERN | RURALITE MAGAZINE
2016 — Current Develop editorial strategy for brand emails and digital content. Concept and create content for emails, blog posts, website pages, and social platforms. Maintain in-depth knowledge of product, process, and cross-channel creative execution and ensure brand voice is consistent and clear to current and prospective customers.
2016 — Current Content strategy, copywriting, and digital content production for local businesses. Clients include GBD Architects, Macchiaroli Art Solutions, Vacasa, Jenni Leasia Interior Design, and more.
2013 — 2016 Managed e-commerce content strategy and editorial production for DwellStudio and Birch Lane brands. Copy edited and published Wayfair Ideas & Advice content from staff writers. Produced and styled Wayfair content photo shoots, utilized online analytics and UX data to drive marketing concepts, and produced a monthly inspirational e-mag for e-commerce content development.
2012 — 2013 Collaborated with the marketing team to develop a company brand and voice. Wrote content for online brochures and produced print marketing materials for high-end listings. Produced a weekly company newsletter and wrote real estate content for SEO.
2011 — 2012 Selected by the competitive Snowden Internship Program at the University of Oregon. Researched, wrote and photographed multiple stories each issue. Designed the layout for the magazine and edited freelance content on deadline.
2011 - University of Oregon. Bachelor of Arts, Magazine Journalism.
- Associate Editor for Ethos Magazine
- Associate Editor for Flux Magazine